Frequently Asked Questions
Everything pilates studio owners ask before placing a first order. If your question isn’t here, send us a message.
Ordering & Minimums 5 questions
What’s the minimum order?
50 pairs for the standard customization tier. Below 50 we can produce socks but the per-pair price climbs because the jacquard weave and packaging setup don’t scale. Most studios start at 100 pairs (Tier 3), where the per-pair economics support a healthy retail markup.
How long does production take?
Three weeks from approved artwork to shipped order, plus ground shipping (typically 3-5 business days in the US). Reorders for existing designs ship in 2-2.5 weeks because we already have your artwork on file. If you need socks faster for a grand opening or seasonal launch, ask about rush production — we can sometimes turn an order in 8-10 business days for a small surcharge.
Can I order different styles in one order?
Yes. You can run crew-cut socks for reformer classes, low-cut socks for mat classes, and full-foot grip for hot pilates all on the same purchase order. We can split-color the grip pattern on each style so they’re visually distinct on the retail rack. No setup-fee penalty for multiple variants in one order.
What sizes should I stock?
For most pilates studios, the size distribution is approximately 15% small, 40% medium, 25% large, 15% XL, and 5% 2XL+. Medium and large together cover roughly 65% of clientele, so most studios start with those two sizes and add others on reorder once they see actual demand. If your studio has a significant teen or smaller-framed adult demographic, increase the small allocation.
Can I order a sample before committing?
Yes — paid pre-production samples are $45 per pair and ship in about 8 business days. The cost is credited against your final order if you proceed within 60 days. For repeat customers, we waive the sample fee on a new design.
Design & Branding 5 questions
How does the mockup process work?
Send your studio logo and brand colors. Our design team produces 1-2 mockup directions within 24-48 hours showing how your branding looks on the sock — ankle band placement, sole text, contrast options. You can request unlimited revisions until you approve, at no additional charge. Once you sign off, the design locks and production starts.
What if I don’t have a logo file?
Send whatever you have — a photo of your studio sign, a screenshot from social media, even a hand-drawn sketch. Our designers recreate it as a print-ready vector file at no charge. This is included in the mockup process.
Which imprint method should I choose?
For pilates studio socks, jacquard weave (studio name woven into the sock) is the default recommendation. It lasts the lifetime of the sock through 30+ client wash cycles, doesn’t crack or peel, and photographs beautifully. Screen print works for highly graphic designs but cracks after 10-15 washes. Heat-transfer vinyl is the cheapest but the shortest-lived.
Can I have my logo in two colors?
Yes. Multi-color jacquard adds a small per-pair upcharge but is well worth it for studio branding that already uses two or more colors. Send us your brand guide if you have one and we’ll match Pantone colors exactly on orders of 200+ pairs.
Can I split colors between sock styles?
Yes — this is a common request. Many studios run crew socks in their primary brand color and low-cut socks in a secondary color, making it easy for clients and front-desk staff to identify which sock is for which class format at a glance. No setup-fee penalty.
Grip Pattern & Materials 4 questions
What grip pattern do you use?
Continuous silicone grip running heel-to-toe on the sole. This is the pattern that holds the reformer carriage properly during footwork series. It significantly outperforms the dotted-grip pattern used by cheaper sock brands — the dotted pattern lets the foot rotate independently of the sock, which fails on the reformer. Read our grip pattern guide for the full breakdown.
Is the grip food-grade or medical-grade silicone?
Medical-grade silicone, which is hypoallergenic and skin-safe. For clients with documented silicone sensitivity, we offer a TPE (thermoplastic elastomer) alternative — specify in the quote.
What’s the sock body fabric?
A blend of combed cotton, polyester, and a small percentage of spandex for stretch. The blend handles the studio laundry cycle and resists the toe-bunching that thinner cotton socks have after 20-30 washes.
Can the socks be machine-washed and dried?
Yes. Machine wash cold or warm, tumble dry low. Avoid bleach and high heat — both can degrade the silicone grip over time. With normal client laundering, expect 30-50 wash cycles before the grip starts to show wear.
Pricing & Payment 5 questions
How much do custom grip socks cost per pair?
Per-pair wholesale pricing drops sharply with quantity. Tier 4 (50-99 pairs) lands around $8.50. Tier 3 (100-249) is around $6.60. Tier 2 (250-499) is around $5.10. Tier 1 (500-999) is around $4.10. Custom contracts for 1,000+ pairs land around $3.05. Most studios retail at $22-28 per pair.
What’s a typical retail markup at a pilates studio?
2.5-3.5x cost. At Tier 3 wholesale ($6.60 per pair) plus packaging ($0.50), the landed cost is around $7.10. At $25 retail that’s about $17.90 gross margin per pair, or roughly 72% margin. Read our margin guide for the full breakdown.
Do you accept purchase orders?
For franchise systems and multi-location studios, yes — we work on POs with net-30 terms after the first order. For individual single-location studios we typically work on credit-card payment, which is faster and avoids the back-and-forth on PO processing.
Do you offer multi-year contracts?
For franchise systems we offer 12-month locked pricing once the master agreement is in place. Individual studios can also get locked pricing on a second order at the previously-confirmed tier rate if the reorder happens within 12 months of the first order.
What about shipping costs?
US ground shipping runs roughly $0.40-0.50 per pair landed, depending on quantity and destination. For orders of 500+ pairs we often include shipping. International shipping is quoted case by case — mention your destination in the quote request.
Operations & Reorders 4 questions
How often should I reorder?
Most studios reorder every 8-14 weeks. The signal to reorder is when you hit about 2 weeks of inventory remaining — typically 20-25 pairs in stock at a typical studio. Reorders for existing designs ship in 2-2.5 weeks, so timing a reorder 3 weeks before stock-out gives you a comfortable buffer.
Can I order in waves throughout the year?
Yes. Some studios run a steady reorder cadence (every 8 weeks). Others run a seasonal cadence (large orders before January, smaller orders in summer). Some run a launch-and-then-trickle pattern (big initial order, small reorders to refill specific sizes). All work.
What packaging options do you offer?
Default is a folded display card with a hangable hook punch and the size visible — ready for a retail rack at your front desk. We can also do clear poly bags with a branded sticker if your retail aesthetic is more minimalist. Bulk poly is the cheapest option but requires you to repackage at the studio.
What if I run out of a specific size mid-cycle?
Single-size reorders are available at your wholesale tier price as long as your original order met the tier minimum. Lead time is 10 business days for a single-size top-up. Studios with steady demand for a single size usually adjust the size distribution on the next full reorder so the issue doesn’t recur.
Question we didn’t answer?
Send us a message and we’ll get back to you within one business day.